Apple
The Apple logo, with its iconic bitten apple illustration, exemplifies an illustrated style that effectively communicates the practical application of brilliant ideas. The monochrome color scheme brings focus to the central concept and symbolizes the brand's commitment to simplicity and innovation.
The Twitter logo, featuring a stylized bluebird, embodies an illustrated style that effectively conveys the functional purpose of the platform as a medium for concise and rapid communication. The depiction of the bluebird symbolizes the association with chirping sounds, fostering a sense of joy, freedom, and unlimited connection in the realm of social media.
Firefox
The Firefox logo, featuring a stylized red panda, embodies an illustrated style that effectively represents the browser's identity. The vibrant colors and simplified depiction of the red panda convey a sense of speed, agility, and visual appeal, reflecting Firefox's commitment to delivering a fast and visually pleasing web browsing experience.
Airbnb
The Airbnb logo, with its distinctive "Belong Together" symbol, incorporates an illustrated style that effectively conveys the brand's core themes of people, places, love, and community. The symbol's interwoven elements form a visual representation of unity and connection, reflecting Airbnb's mission of fostering meaningful connections and a sense of belonging among its users.
Slack
The Slack logo, with its abstract and simplified octothorpe symbol, showcases an illustrated style that embodies the spirit of communication and collaboration. The streamlined design, with fewer colors and flat elements, allows for versatility and easy integration across various backgrounds while maintaining the essence of the original logo.
Snapchat
The Snapchat logo, featuring a faceless ghost with a playful and tongue-in-cheek expression, embodies the illustrated style that captures the app's essence of temporary and secretive messaging. The evolution of the logo reflects the transition from Picaboo to Snapchat, with the removal of the face adding a sense of anonymity and allowing users to become the face of the platform.
WWF (World Wildlife Fund)
The WWF logo, featuring the iconic silhouette of a panda, captures the organization's mission to protect endangered wildlife and promote biodiversity. The illustrated style beautifully portrays the panda's gentle and vulnerable nature, evoking a sense of urgency and the need for conservation efforts.
Penguin Books
The Penguin logo has evolved over the years while maintaining its iconic and instantly recognizable illustrated style. From its original plump and playful depiction to its slimmed-down and refined modern version, the logo symbolizes the enduring legacy of Penguin Books and its commitment to delivering quality literature.
Playboy
The Playboy logo, featuring the head of a rabbit, embodies the playful and elegant nature of the brand. It has become an iconic symbol that is easily recognizable and often incorporated in creative ways within the magazine's cover designs, engaging readers with its visual context. The illustrated style of the logo adds a distinct and memorable element to the Playboy brand.
Mailchimp
The Mailchimp logo embodies a non-standard and creative approach to email marketing. With its playful and vibrant illustrated style, including the iconic mascot Freddie the chimpanzee, the logo reflects the brand's fun and friendly personality, making it memorable and inviting for users.
Color
When creating an illustrated logo, color becomes a pivotal element in shaping how your brand is perceived and remembered. It has the power to evoke emotions and associations, making your design effective and memorable. Selecting the right color palette is essential to create a visually compelling identity that resonates with your audience.
Typography
Typography plays a crucial role in illustrated logo design, conveying your brand's style, tone, and uniqueness. By carefully choosing fonts that prioritize legibility, readability, and align with your brand's overall personality, you can make a lasting impression. Pay attention to font pairing and hierarchy to achieve a harmonious and impactful design.
Graphic Elements
Alongside color and typography, graphic elements are instrumental in illustrated logo design. Custom graphics, icons, and visual elements contribute to showcasing your brand's personality and values. When incorporating these elements, consider how they complement your chosen color palette and typography, resulting in a cohesive and memorable design.
5 easy steps to create a logo
1. Select your industry and style preferences
2. Enter your company name
3. Review AI-generated proposals
4. Select and customize your chosen logo
5. Download your logo in high-quality files